You built the product. You talk to customers. You ship updates at 2am. But nobody knows you exist — because the only people talking about your startup are you. This platform automates brand visibility across social media, review sites, and forums so your startup gets discovered while you sleep.
The average bootstrapped startup spends 90% of its time building product and 10% on marketing. But customers can't buy what they can't find. 74% of startups fail because nobody knew they existed — not because the product was bad. The founders who win aren't the ones with the best code. They're the ones who got seen.
You launched 6 months ago. The product works. Your 12 customers love it. But when someone searches for your category, your competitors show up — and you don't. Not because you're worse. Because you're silent.
Google Ads in competitive SaaS categories average £3-£8 per click. With a 2% conversion rate, that's £150-£400 per customer. When your product costs £29/month, the unit economics don't work. You need organic visibility — not paid acquisition.
Tweeting daily. Commenting on Reddit threads. Responding to Product Hunt reviews. Monitoring Trustpilot. Updating your G2 profile. Engaging on LinkedIn. That's 15+ hours a week — and you're already working 60 hours on product and support.
Are they on Reddit? X? Indie Hackers? LinkedIn? Niche forums? Slack communities? You don't have time to monitor 12 platforms to find the 3 conversations a week that could change your trajectory. So you guess. And guessing wastes time.
When someone asks "best CRM for freelancers?" on Reddit, the first relevant reply gets the clicks, the upvotes, and the customers. If you show up 3 days later, the thread is dead. Speed-to-mention is the new speed-to-lead. You're losing because you're slow.
Your G2 profile is empty. Your Trustpilot has 3 reviews from 2024. Your Google Business Profile hasn't been updated since launch. When prospects research you, the silence looks like inactivity. And inactivity looks like risk.
A SaaS platform that monitors conversations across social media, review sites, forums, and directories — then alerts you to engagement opportunities and automates the lightweight interactions that build brand presence. One dashboard. Zero ad spend. Visibility that compounds.
Set your keywords, competitors, and categories. The platform scans Reddit, X, Indie Hackers, Product Hunt, LinkedIn, niche forums, and review sites 24/7 for conversations where your brand should be mentioned. You get a daily digest of the 5-10 highest-value opportunities.
Core EngineFound a Reddit thread asking about a problem your product solves? One click drafts a helpful, non-spammy reply. Review it, tweak it, send it. The platform learns your voice and improves suggestions over time. 90 seconds from discovery to reply — not 3 days.
Speed AdvantageAuto-monitors your profiles on G2, Trustpilot, Capterra, and Google Reviews. Alerts you to new reviews (so you respond within hours, not weeks). Prompts happy customers for reviews at the right moment. Keeps your profiles fresh without you lifting a finger.
Reputation EngineTrack every time your brand is mentioned — on social media, in blog posts, in newsletters, on podcasts. See your mention velocity over time. Identify which platforms drive the most traffic. Know exactly when your visibility is compounding and when it's stalling.
Visibility AnalyticsThe platform watches where your competitors get mentioned and flags the conversations they missed — or the ones where you can add more value. Competitor just got a lukewarm mention on a forum? That's your opening. The platform finds the gaps you'd never spot manually.
Strategic IntelYour startup needs to be listed on 40+ directories, marketplaces, and "best of" lists. The platform identifies the high-ROI ones, pre-fills submission forms with your data, and tracks approval status. One afternoon of setup = permanent visibility infrastructure.
Set-and-ForgetSet up your brand profile once. The platform does the rest — monitoring, alerting, drafting, and tracking. You spend 15 minutes a day engaging with the highest-value opportunities instead of 3 hours scrolling.
Add your product name, category, competitors, keywords, and unique value props. 15-minute setup. The platform builds your monitoring map.
Continuous monitoring across 12+ platforms. NLP classifies each mention by intent: prospect question, competitor comparison, complaint, or praise.
Every morning: top 5-10 conversations ranked by engagement potential. Each with a suggested reply drafted in your brand voice. Review and send.
AI-drafted replies that are genuinely helpful — not spammy. Learns from your edits. Within 30 days, 80% of drafts need zero changes before sending.
Track brand mentions over time. See which platforms drive results. Correlate mentions with traffic spikes, signups, and revenue. Know what's working.
Instant alerts for new reviews. Suggested reply templates. Automated review requests to happy customers. Never miss a reputation moment.
Add up to 10 competitors. See where they get mentioned. Spot the conversations they're winning — and the ones you can win instead.
Curated list of 40+ high-ROI directories. Pre-filled submissions. Approval tracking. Build permanent SEO and discovery infrastructure in one session.
Tiered SaaS model with three plans. Revenue from subscriptions, with expansion revenue from annual upgrades and agency-tier upsells. Low churn — brand visibility compounds, making the platform stickier over time.
| Metric | Year 1 | Year 2 | Year 3 |
|---|---|---|---|
| Total Customers | 2,400 | 6,200 | 15,500 |
| Free Tier Users | 5,800 | 14,500 | 35,000 |
| Paying Customers (29% conv) | 2,400 | 6,200 | 15,500 |
| Avg. Monthly Revenue Per Customer | £10.80 | £14.40 | £16.20 |
| Subscription Revenue | £311,040 | £1,071,360 | £3,013,200 |
| Annual Plan Upsells | — | £62,000 | £185,000 |
| Total Revenue | £311,040 | £1,133,360 | £3,198,200 |
| Operating Costs | (£236,000) | (£510,000) | (£1,100,000) |
| Net Profit | £75,040 | £623,360 | £2,098,200 |
| Breakeven | Month 8 | ||
| 3-Year ROI | 195% | ||
| Funding Required | £75,000 | ||
Those tools tell you when your brand is mentioned. This platform helps you get mentioned. It doesn't just monitor — it finds opportunities, drafts replies, and builds presence. Existing tools are built for marketing teams at funded companies. This is built for a solo founder who needs visibility without becoming a full-time marketer.
No. Every reply is drafted for you to review before sending. The AI is trained to write genuinely helpful, context-aware replies — the kind that get upvoted, not flagged. The goal is to make your startup visible by being useful, not by being loud. You approve every interaction.
Our model is based on founder interviews: the average bootstrapped founder spends 8-12 hours per week on "visibility work" — scrolling Reddit, tweeting, checking review sites, updating directories. The platform reduces that to 15-20 minutes per day reviewing a curated digest. That's 90% time savings — roughly 30 hours per month returned to building product.
Three channels: (1) Content marketing — publishing the visibility playbook that founders are already searching for ("how to get your SaaS noticed without ads"), (2) Founder community partnerships — Indie Hackers, MicroConf, SaaS BFFs, maker communities where the target customer already hangs out, (3) Product-led growth — free tier users experience the value (they see the opportunities) and convert when the volume exceeds free tier limits.
Full financial model with cohort-based revenue projections, competitive landscape analysis (Mention, Brand24, Google Alerts, manual approaches), platform architecture overview (NLP pipeline, multi-platform API integrations, reply drafting engine), 90-day launch plan, customer acquisition model (CAC: £12, LTV: £390), and investor pitch deck.
Financial model, competitor analysis, platform architecture, acquisition strategy, and 90-day launch plan — £49.
Nobody claimed this opportunity. Sovael Studio launches internally in 30 days if no buyer emerges.